Real estate CRM pricing guide
Quick answer: Real Geeks pricing in 2026 is quote-first. The public pricing page lists four package lanes – Establish, Grow, Expand, and Conquer – but each lane points buyers to request pricing instead of publishing one universal base price. The useful budget question is not just “what is the monthly fee?” It is package plus users, MLS/feed needs, Geek AI or other add-ons, ad spend, setup, and contract terms.
If you are comparing Real Geeks because you want an IDX website, CRM, lead capture, and follow-up system in one place, price it as a workflow platform. If you only need a cleaner CRM, start with the broader Real Geeks review and the best real estate CRM guide before you commit to a website-plus-CRM bundle.
For broader context, TPTK’s real estate CRM pricing transparency report tracks which real estate CRM vendors publish prices publicly and which ones route buyers into quote or demo calls. Real Geeks belongs in the quote-first bucket, so the goal is to leave the demo with a written total-cost model, not just a package name.
Real Geeks Pricing Verdict
Real Geeks can make financial sense when the website, lead capture, CRM, follow-up, and marketing workflow are all part of the plan. It gets harder to justify if you already have a site you trust or only need a focused CRM upgrade.
Price the whole lead engine
The official pricing page frames Real Geeks around packages, CRM features, IDX website features, training, support, and lead-generation options. Treat it like a website-plus-CRM operating system, not a contact database.
Users and add-ons matter
The current pricing page shows included CRM users by package, and the support update explains additional-user charges. Ask about every user, extra MLS feed, AI feature, ad package, and commitment term before signing.
You only need a CRM
If the IDX website and lead-capture workflow are not part of the value case, compare simpler CRM-first tools like Follow Up Boss before buying a broader platform.
Disclosure: TPTK may earn from affiliate links where approved programs are available. This article does not currently use an approved Real Geeks affiliate link; Real Geeks links here are editorial links to official pages. Pricing can change, so verify details directly with Real Geeks before signing.
Real Geeks Pricing Lanes At A Glance
The official Real Geeks pricing page currently shows four package lanes: Establish, Grow, Expand, and Conquer. The page describes them by stage of business and sends buyers to request pricing. It also shows included CRM-user counts across the packages: Establish includes 2, Grow includes 3, Expand includes 5, and Conquer includes 15.
Establish
Best fit for agents who want the core Real Geeks website and CRM platform without building around the larger lead-generation packages yet. Start here if the main job is owning a branded IDX website and basic CRM workflow.
Grow
Best fit when the agent or small team wants more built-in marketing and texting support around the pipeline. Ask what is included versus treated as an add-on.
Expand
Best fit when paid lead generation, expert guidance, and larger reach are part of the plan. This is where ad budget, lead guarantees, markets, and campaign terms need careful review.
Conquer
Best fit for teams that want broader marketing, retargeting, and more included users. This can be the most compelling lane when the team will actually run the full website, CRM, ads, and follow-up system.
| Package lane | Best buyer fit | Pricing question to ask |
|---|---|---|
| Establish | Solo agent or lean team starting with the core website + CRM. | What is the base monthly quote, setup cost, contract term, and exact included-user count? |
| Grow | Agent or small team that wants more marketing automation around the CRM. | Which texting, automation, marketing, and AI features are included versus add-ons? |
| Expand | Lead-gen-focused agent or team buying into paid reach and guidance. | What ad budget, market tier, lead range, guarantee rules, and campaign support apply? |
| Conquer | Team that wants the largest included-user lane and a broader market-growth system. | What exactly changes from Expand, and what ongoing reporting or account-management support is included? |
What Real Geeks Can Cost Beyond The Base Quote
The safest way to budget Real Geeks is to build a total-cost stack before the demo call. The official page makes clear that pricing varies by package, included users, optional multiple MLS feeds, add-ons, and lead-generation/marketing options. The official June 2025 Real Geeks pricing update also explains per-user pricing rules and legacy-plan changes, which is a reminder not to rely on old forum posts or outdated screenshots.
Start with the quoted lane
Ask for the monthly cost of the exact package you are considering, not a general “starting at” range or an old price from another agent.
Count every working seat
Real Geeks lists included users by package and additional-user pricing tiers. Include agents, admins, ISAs, lenders, and anyone else who needs operational access.
Do not assume every market is included
If you cover multiple MLS markets, ask whether each feed is included, optional, or a separate setup/monthly cost.
Separate included features from extras
Geek AI, retargeting, listing boosts, additional marketing tools, and partner integrations may change the final budget.
Ad spend is not software spend
If the package involves lead generation, separate platform subscription, ad budget, management fees, campaign edits, and lead-guarantee rules.
Ask about launch work
Website setup, domain handling, migration, team onboarding, CRM cleanup, and lead-routing configuration can matter as much as the monthly subscription.
Important: The official support article includes June 2025 pricing-update details for existing, upgrading, and legacy customers. Do not treat those legacy migration numbers as a guaranteed public new-buyer price. Use them as context, then verify your actual quote with Real Geeks.
When Real Geeks Pricing Makes Sense
Real Geeks pricing is easier to justify when you will use the platform as a lead engine: IDX website, property alerts, valuation tools, CRM follow-up, nurture, texting, ads, reporting, and owner-review discipline. It is harder to justify if the website is an afterthought.
Worth it if the site becomes the engine
A solo agent should not pay for a platform just to store contacts. The price makes more sense when the IDX website, lead capture, CRM, and follow-up actually replace a messy stack.
Worth it if routing stays clean
Small teams should price users, lead assignment, lender or ISA access, reporting, and handoff rules. The platform should reduce confusion, not just add another login.
Worth it if follow-up closes the loop
When paid ads are part of the package, the CRM and follow-up behavior matter. A lead guarantee is not the same thing as a conversion guarantee.
Real Geeks Demo Call Price Checklist
Real Geeks is a demo-and-quote purchase, so the demo call needs structure. Do not leave with “they will send pricing later” and no comparison model. Ask for the exact package, included users, additional users, add-ons, ad assumptions, contract term, cancellation rules, implementation timeline, and what happens if you want to change packages.
| Ask this | Why it matters |
|---|---|
| What is the monthly cost of my exact package? | Package labels do not equal a final quote. |
| How many CRM users are included, and what do extra users cost? | Team growth can change the math quickly. |
| Are multiple MLS feeds included or optional? | Multi-market agents can face extra complexity. |
| Is Geek AI included, optional, or packaged differently? | AI follow-up can affect both cost and workflow design. |
| What ad budget and management costs are assumed? | Lead-gen packages may mix platform cost, ads, and campaign support. |
| What is the contract length and cancellation path? | Monthly affordability is only one part of platform risk. |
| What gets set up before launch? | The website, forms, source tracking, CRM stages, and lead-routing rules decide whether the platform works. |
Need the website, CRM, and follow-up path mapped before you buy?
TPTK can help you sanity-check the Real Geeks quote, map the lead path, plan CRM handoff rules, connect forms and follow-up, and decide whether you need a platform bundle or a narrower CRM-first setup.
Map the website lead path Explore automation help Email TPTK
Real Geeks Pricing Vs Alternatives
If Real Geeks feels expensive, do not compare it only against another CRM’s monthly fee. Compare it against the job you need done. Real Geeks is trying to combine website, CRM, lead capture, and follow-up. Follow Up Boss is more CRM-first. BoldTrail is a broader real estate platform. Sierra Interactive often belongs in the website/SEO-heavy conversation.
| Option | Use when | Read next |
|---|---|---|
| Real Geeks | You want a practical IDX website + CRM bundle and will work the lead engine consistently. | Real Geeks review |
| Follow Up Boss | You mainly want CRM performance, lead routing, and agent follow-up without replacing the whole website stack. | Follow Up Boss review |
| BoldTrail | You want a larger all-in-one platform and are comfortable with a broader implementation lift. | BoldTrail pricing |
| Sierra Interactive | You are prioritizing website, SEO, lead routing, and team operating depth. | Sierra Interactive review |
For a broader category view, use TPTK’s guide to the best CRMs with built-in lead generation for real estate agents. That guide helps separate website-led platforms from CRM-led tools.
Final Recommendation
Shortlist Real Geeks if you want the website, lead capture, CRM, and follow-up workflow together. Request pricing for the exact package, get the user and add-on math in writing, and separate the platform subscription from ad spend and implementation work.
Skip or delay Real Geeks if your current website already works, your biggest problem is CRM discipline, or you are not ready to run the lead engine consistently. In that case, compare Follow Up Boss, the real estate CRM shortlist, and the real estate tech tools hub before you book a platform demo.
FAQ
How much does Real Geeks cost in 2026?
Real Geeks uses quote-first pricing on its public pricing page. The page lists Establish, Grow, Expand, and Conquer package lanes and asks buyers to request pricing. Your final cost depends on package, users, MLS/feed needs, add-ons, lead-generation options, setup, and contract terms.
Does Real Geeks publish a simple monthly price?
Not for every current package lane on the public pricing page. Real Geeks shows package names, feature lanes, included-user counts, and request-pricing CTAs, so you should verify the exact monthly quote directly with Real Geeks.
How many users are included with Real Geeks packages?
The official pricing page shows included CRM users by package: Establish includes 2, Grow includes 3, Expand includes 5, and Conquer includes 15. Additional-user costs should be verified against the current official quote and support material.
Is Real Geeks worth it for a solo real estate agent?
It can be worth it if the solo agent wants an IDX website, CRM, lead capture, and follow-up workflow in one platform and will actually use the system. It is usually a weaker fit if the agent only wants a simple CRM upgrade.
What should I ask before signing a Real Geeks contract?
Ask for the exact package price, included users, additional-user rates, MLS/feed costs, Geek AI or add-on costs, ad budget assumptions, lead guarantee details, setup responsibilities, contract length, cancellation terms, and what happens when you upgrade or downgrade.
Is Real Geeks cheaper than Follow Up Boss or BoldTrail?
That depends on what you are comparing. Follow Up Boss is more CRM-first, while Real Geeks includes a website + CRM bundle. BoldTrail is a broader all-in-one real estate platform. Compare total workflow cost, not just one subscription line.